_ga |
Used to differentiate between users. |
2 years |
Cookie |
google.com |
_gid |
Used to differentiate between users. |
24 hours |
Cookie |
google.com |
_gat |
Used to throttle the request rate.
If Google Analytics is provided via the Google Tag Manager, this cookie is given the
name _dc_gtm_
|
1 minute |
Cookie |
google.com |
AMP_TOKEN |
Contains a token that can be used to retrieve a client ID from the AMP client ID service.
Other possible values are Opt-Out, Inflight Request or an error when retrieving a Client ID
from the AMP Client ID service.
|
30 seconds to 1 year |
Cookie |
google.com |
_gac_ |
Contains campaign-related information for the user.
If you have linked your Google Analytics and Google Ads accounts, this cookie will be read by the
conversion tags on the Google Ads website unless you opt out.
Learn more.
|
90 days |
Cookie |
google.com |
__utma |
Used to distinguish users and sessions.
The cookie is created when the Javascript library is executed and no __utma cookies
are present.
The cookie is updated every time data is sent to Google Analytics.
|
2 years |
Cookie |
google.com |
__utmt |
Used to throttle the request rate. |
10 minutes |
Cookie |
google.com |
__utmb |
Used to determine new sessions / visits.
The cookie is created when the Javascript library is executed and no __utmb cookies
are present.
The cookie is updated every time data is sent to Google Analytics.
|
30 minutes |
Cookie |
google.com |
__utmz |
Saves the access source or campaign that shows how the user reached your website.
has reached your website.
The cookie is created when the Javascript library is executed and is updated each time data is sent to Google Analytics.
data is sent to Google Analytics.
|
6 Months |
Cookie |
google.com |
__utmv |
Used to store custom variable data at visitor level.
This cookie is created when a developer uses the _setCustomVar method with a visitor-level custom variable.
custom variable at visitor level.
This cookie was also used for the deprecated _setVar method.
The cookie is updated every time data is sent to Google Analytics.
|
2 years |
Cookie |
google.com |
__utmx |
Used to determine the involvement of a user in an experiment.
|
18 Months |
Cookie |
google.com |
__utmxx |
Is used to determine the sequence of experiments in which a user is involved.
|
18 Months |
Cookie |
google.com |
_gaexp |
Used to determine the inclusion of a user in an experiment and the course of experiments in which a user has been included.
experiments in which a user has been included.
|
Depends on the length of the experiment, but usually 90 days.
|
Cookie |
google.com |
_opt_awcid |
Used for campaigns that are assigned to Google Ads customer IDs.
|
24 hours |
Cookie |
google.com |
_opt_awmid |
Used for campaigns that are assigned to Google Ads campaign IDs.
|
24 hours |
Cookie |
google.com |
_opt_awgid |
Used for campaigns that are assigned to Google Ads Ad Group IDs.
|
24 hours |
Cookie |
google.com |
_opt_awkid |
Used for campaigns that are assigned to Google Ads Criterion IDs.
|
24 hours |
Cookie |
google.com |
_opt_utmc |
Saves the last query parameter utm_campaign.
|
24 hours |
Cookie |
google.com |